When we entered the field of bottling and food trading, we became aware of the incredible volumes of materials, and therefore resources, wasted throughout the supply chain, and realized what a huge carbon footprint common household products have. This realization, combined with our pre-existing environmental awareness, formulated the basis on which the design and selection of our packaging was implemented.

We do not strive for a stunning appearance at all costs. We pursue an aesthetically pleasing result that reflects the philosophy and quality of our product, but taking the environmental factor into consideration. We believe that as a society, as producers and consumers, we need to address the quality and essence of our diet and nutrition, with less emphasis on appearances.

However, this is no easy equation: Compliance with strict legislation and packaging and food labelling specifications on the one hand, and low-cost, aesthetically pleasing and environmentally-friendly packaging on the other.

Our main objective is to minimize plastic in our packaging, and avoid surplus materials. Wherever this is not possible, we try to use packaging that is reusable and naturally recyclable.